Quick answer
White label WordPress maintenance means we do the updates, backups, monitoring, security and fixes on your client sites, and everything your client sees carries your agency brand. Our white label plans are Agency Care $79, Agency Care Plus $149 and Agency Commerce $279 per site a month. Updates are tested on staging by a human, reports go out under your name, we sign an NDA before we start, and a human replies within 8 to 12 hours on every plan.
This page is about the service itself: what your client sees, what we do behind the curtain, and how the work flows. If you want the money side, how per site pricing compares and what margin a 10, 25 or 50 site roster can carry, read the agency economics page.
NDA before kickoff. We never contact your clients. Month to month.
Reviewed by Ali Yasin Jatoi · Updated
Your client sees your agency. The monthly report has your logo and colours. Update notes, incident summaries and speed reports are written in your voice and sent from your address, or handed to you to forward. If your client asks who looks after the site, the answer is your agency.
We never add our name to a client site, its footer, its admin area or its plugin list. Our monitoring runs from outside the site, so there is nothing to spot.
Every site on a white label plan gets the same routine as our direct clients. That is deliberate: one process across the whole fleet is how a small team keeps 150 plus sites safe.
| Work | How often | Who does it |
|---|---|---|
| Plugin, theme and core updates | Weekly, tested on staging first | A named engineer |
| Offsite backups | Daily or hourly by plan, restore tested | Automated, checked by an engineer |
| Uptime and security monitoring | Continuous | Alerts go to an engineer, not a bot |
| Malware cleanup | When needed, included | Senior engineer |
| Small fixes and edits | From your ticket queue | Named engineer |
| Monthly white label report | Monthly | Prepared for you to send |
Updates never go straight to a live client site. We copy the site to staging, apply the updates, and check the pages that make money: forms, checkout, booking and login. Only then do the updates go live, followed by the same checks on the live site.
Your team sends tickets by email or a shared channel. A human replies within 8 to 12 hours, confirms what we will do, and does it. Each month you get a report per client site, ready to forward or to paste into your own template.
You share access. We audit each site and send you a plain list of risks before touching anything.
Backups verified, monitoring live, outdated plugins handled on staging first.
Weekly tested updates, tickets handled, a branded report per site every month.
Pricing is per site, billed monthly to your agency. You set whatever price you charge your client. Past 10 sites the per site price comes down, and past 25 we move to a flat agency retainer quoted for your real roster.
| Plan | Price | Best for |
|---|---|---|
| Agency Care | $79 | Brochure and small business client sites |
| Agency Care Plus | $149 | Lead generation sites, 30 minutes of edits a site |
| Agency Commerce | $279 | WooCommerce, LMS and membership client sites |
Every plan: tested updates, verified restores, monitoring, malware cleanup, a human reply within 8 to 12 hours.
Maintenance is the routine. Support is everything that lands in your inbox on a Tuesday afternoon: a form that stopped sending, a plugin conflict after a client added something, a slow page, a hacked site picked up from a new client. We take those tickets under your brand too.
Agencies most often use us for the work their own developers would rather not be pulled into: emergencies, malware, hosting moves and old sites inherited from another agency.
We do the maintenance work on your client sites and everything your client sees carries your agency brand. You keep the client relationship and set your own price.
Support covers the tickets beyond routine maintenance: broken forms, conflicts, slow pages, hacks. We handle them under your brand and reply to your team within 8 to 12 hours.
No, unless you ask us to. Every ticket comes through you and every report goes out under your brand.
Agency Care is $79, Agency Care Plus $149 and Agency Commerce $279 per site a month. Past 10 sites the per site price comes down.
Yes, before kickoff. We never list your clients, use their sites in our marketing, or approach them.
Yes. We audit them first and send you a plain list of what needs fixing before anything changes.
Agency economics
Worked comparison with GoWP pricing and margin math for 10, 25 and 50 sites.
Outsource WordPress maintenance
Hand your whole maintenance load to one team.
Partnerships
Agencies, hosts, designers and speaker bureaus we work with.
Website care plans
The direct client plans, from $99 a month.
WordPress support services
Everything our engineers handle.
Emergency WordPress help
When a client site is down right now.
Book a free 20 minute review. We look at your site, your hosting and your plugins, then tell you plainly what it needs. A human replies within 8 to 12 hours.
30 day money back on every plan. Month to month, cancel any time.
Care keeps client sites stable. When a client also needs crawl errors, index bloat or schema fixed, agencies send that through our white label SEO services, delivered in the code and reported under your logo.