WordPress glossary
GEO (Generative Engine Optimization)
The broader practice of being visible across all generative AI surfaces: chat, search, voice, and agents.
Last updated ยท Reviewed by Ali Hassan
GEO covers AEO plus crawler access (robots.txt allow lists for GPTBot etc), entity consistency across the web, citation hunting, and persona based content for different AI agents. It is the SEO discipline of 2026.